Cocktail bar

Lowlight

A 40-cover bar that took bookings by Instagram DM. We moved bookings, the drinks menu and private hire onto a site the bar team updates from their phones.

Plan

Growth

Launched

Pages

6 pages

Built in

10 working days

Where

Leith, Edinburgh

+41%

+41%

+41%

table bookings from the website in the first month

We send a message on a Sunday night and it’s changed before we open on Tuesday.

We send a message on a Sunday night and it’s changed before we open on Tuesday.

Ruth Calder, owner

The story

Lowlight had a Wix page with a phone number and a PDF menu that was two seasons out of date. Most bookings came through Instagram messages, which meant someone answering DMs during service.

We built six pages around the one thing the bar wanted: fewer messages and more booked tables. The booking widget connects to their existing ResDiary account, the menu is a CMS the bar team edits themselves, and private hire has its own enquiry form with minimum spends by night.

Since launch we have shipped 14 edit requests, from winter opening hours to a Halloween banner that took itself down on 1 November. Median turnaround: 3 hours 12 minutes.

Start

Three questions, and you’ll know your price and launch date.

01 · What kind of business?
02 · How big is the site?
03 · Anything extra?
Your estimate
Growth plan
$549/ month
LaunchMon 12 Oct · 10 working days
ForRestaurant or bar
Includes6–12 pages
Book the kick-off call
No payment until you approve the plan we send after the call.

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